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Ally Jewellery: Discover Our Story

Updated: Sep 30, 2019

At ALLY Jewellery, we have made it our mission to help women define their personal style and work to promote the art that is being wholeheartedly and unapologetically yourself. In a world where we are constantly being told who to be, how to look and what to wear, we aim to break the mould and step away from the ‘one size fits all’ approach, instead encouraging you to make your own choices and create your own style.


Read on to find out more about us, who we are, and why we do what we do…



Our History…



ALLY was first created by three friends. It is this that inspired our name, and together we created something we all felt endless passion for. Ally means someone that helps and supports someone else - to you someone that does this is an ally, and an ally is someone you always want to have around. The world could greatly benefit if everyone tried a little harder to help and support one another, and this support can stretch to the support and encouragement of individuality. Let’s embrace ourselves, and let’s embrace each other too.








Our Jewellery…



Jewellery offers that all important finishing touch, that expression of personality, and for some, we just don’t quite feel ourselves until we stack up our bangles or put on our rings.

At ALLY we help you create a look that feels completely you, by creating a beautiful collection of unique and affordable jewellery. From jewel encrusted rings in gold, rose gold and silver and quality hoops in a range of sizes, different earrings design, earcuffs and simple bangles, our collection is varied so that you can achieve your perfect style.




Our ‘Why’...



As women we should all feel free to embrace exactly who we are, and to put that out to the world without being judged or criticized. It is our belief that when we start embracing who we really are, our own tastes and personal style, we start to feel more confident and find that all important belief in ourselves. Working towards being unapologetically you can be completely life changing, and we support and encourage this with our unique jewellery collection. We are allies to you, and we encourage you to do the same for the women around you.







Perfect Gift ...




While our jewellery is ideal to purchase for yourself, our pieces also make wonderful gifts to others. In gifting our jewellery, you can support the wonderful women that you know to embrace their personal style. All of our orders are packed in luxury gift boxes, perfect for a gift to yourself, or to a loved one.



Nothing makes you feel better than an amazing piece of jewellery does. ALLY jewellery is an attitude towards a revolution, where women are free to define their own personal style and be bold and confident in their look. Join the ALLY revolution and browse our collection now.

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Ally Jewellery